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Development of Multi-Language Marketing Consent Management and Email Distribution Platform

innowise.com

Information technology

Advertising & marketing

eCommerce

Challenges in User Engagement and Data Compliance

Need for secure collection and processing of user contact information with explicit consent management for marketing materials, while maintaining compliance with international data protection regulations and ensuring seamless multi-language communication.

About the Client

International full-cycle software development company with 2000+ IT professionals serving global clients

Key Project Goals

Implement secure contact information collection system
Establish compliant marketing consent management framework
Automate personalized email distribution workflow
Support multi-language interface and content delivery

Core System Functionalities

Multi-language form interface with dynamic content localization
GDPR-compliant consent management with audit trail
Automated email campaign distribution engine
Real-time submission tracking dashboard
Marketing materials personalization engine

Technology Stack Requirements

React.js for front-end interface

Node.js with Express for backend services

MongoDB for document-based data storage

AWS SES for email delivery

i18next for internationalization

System Integration Needs

Google Analytics for user behavior tracking
Mailchimp API for email campaign management
Cookiebot for GDPR compliance
Cloudflare for DDoS protection

Critical System Requirements

99.9% system uptime SLA
Sub-200ms response time for form submissions
AES-256 encryption for data at rest and in transit
Horizontal scalability for 10x traffic spikes

Anticipated Business Outcomes

Enhanced lead generation through improved user trust and engagement, reduced manual processing through automation, compliance with global data regulations, and measurable increase in marketing campaign effectiveness through analytics integration.