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Automated Client Contact Management and Marketing Materials Distribution System
  1. case
  2. Automated Client Contact Management and Marketing Materials Distribution System

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Automated Client Contact Management and Marketing Materials Distribution System

innowise.com
Information technology
Other industries

Client Engagement Process Inefficiencies

Manual handling of contact form submissions leads to delays in sending marketing materials. Lack of automated data processing system for personalized marketing. Compliance risks with personal data handling. Inefficient tracking of client engagement metrics.

About the Client

International full-cycle software development company with 2000+ IT professionals, specializing in creating software solutions for businesses globally

Digital Transformation Goals

  • Implement automated workflow for contact form submissions
  • Create secure system for personalized marketing material distribution
  • Ensure GDPR compliance in data processing
  • Establish analytics dashboard for engagement tracking

Core System Capabilities

  • Multi-channel contact form integration
  • Automated email campaign engine
  • Data privacy compliance dashboard
  • Real-time engagement analytics
  • Client segmentation engine

Technology Stack Requirements

React.js for frontend interface
Node.js with Express backend
MongoDB for document storage
AWS Lambda for serverless processing
SendGrid API for email services

System Integration Needs

  • CRM system integration (Salesforce/HubSpot)
  • Marketing analytics tools (Google Analytics 4)
  • Payment gateway for premium content access
  • Single Sign-On (SSO) providers

Operational Requirements

  • 99.9% system uptime SLA
  • HIPAA/GDPR compliance framework
  • Horizontal scalability for 10x traffic growth
  • Response time under 200ms for 95% of requests
  • Role-based access control (RBAC)

Business Value Projections

Expected 70% reduction in manual processing time, 40% increase in marketing campaign conversion rates through personalization, 100% compliance with data regulations, and 50% improvement in client engagement metrics visibility.

More from this Company

Development of Marketing Automation and Client Engagement Platform for Software Development Services
Development of Personalized Marketing Automation Platform with Lead Capture Functionality
Implementation of Personalized Marketing Automation System with GDPR-Compliant Contact Management
Development of Personalized Marketing Automation Platform
Personalized Marketing Campaign and Contact Management System