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Automated Client Contact Management and Marketing Materials Distribution System

innowise.com

Information technology

Advertising & marketing

Business services

eCommerce

Current Challenges in Client Engagement Automation

Manual handling of client contact submissions leads to inefficiencies in distributing marketing materials. Lack of automated workflow for personalized content delivery and compliance management with data protection regulations.

About the Client

International full-cycle software development company with 2000+ IT professionals, specializing in creating customized software solutions for global clients

Key Project Goals

Automate contact collection and marketing material distribution
Implement GDPR-compliant data processing workflows
Integrate with existing CRM and email marketing systems
Provide analytics dashboard for campaign performance tracking

Core System Functionalities

Interactive contact submission form with validation
Automated email campaign management system
Personalized content recommendation engine
Compliance management dashboard with audit trails
Real-time analytics and reporting interface

Technology Stack Preferences

React.js for frontend interface

Node.js with Express for backend services

MongoDB for document storage

AWS cloud infrastructure

SendGrid API for email delivery

System Integration Requirements

CRM system integration (Salesforce/HubSpot)
Email marketing platform APIs
Google Analytics integration
Payment gateway for premium content access

Non-Functional Requirements

99.9% system uptime SLA
HIPAA/GDPR compliance framework
Horizontal scalability for 100k+ concurrent users
Response time under 200ms for 95% of API calls
Role-based access control (RBAC) system

Expected Business Impact

Projected 40% reduction in manual processing time for client onboarding, 25% increase in marketing campaign conversion rates through personalized content delivery, and 60% improvement in compliance audit preparation efficiency.