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Clearcode - AdTech & MarTech Development Experts
  1. Companies
  2. https://clearcode.cc

https://clearcode.cc

An AdTech & MarTech development company

Case Studies

Development of a Modular Data Management and Personalization Platform for AdTech & MarTech Companies

Advertising & marketing

A comprehensive system combining data collection, normalization, customer profiling, audience segmentation, content personalization, and seamless integrations, all built on a modular, scalable architecture.

JavaScript for front-end components and real-time API interactions, Python for backend data processing and API development, React and Angular frameworks for user interfaces...
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Development of an Onsite Influencer Marketing and Analytics Platform with Revenue Attribution

Retail

A web-based platform that aggregately collects social media engagement data, provides influencer identification, visualizes campaign metrics, and incorporates a patent-pending revenue attribution model to optimize social marketing efforts.

Web application built with modern frameworks (e.g., React, Angular) for front-end development., Back-end services utilizing scalable server-side languages (e.g., Node.js, Python) with cloud deployment options., Data storage solutions optimized for analytics (e.g., relational databases, data warehouses).
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Development of a Real-Time AdOps Reporting Dashboard for Programmatic Advertising

Advertising & marketing

Development of a comprehensive reporting dashboard that gathers, processes, and visualizes campaign performance data from multiple sources, supporting real-time updates and flexible filtering.

Cloud hosting on AWS, utilizing services such as Amazon S3, Amazon RDS, Amazon EMR, and Amazon EKS., Data processing and analytics using Apache Spark., Infrastructure as Code with Terraform for scalable and reproducible deployments....
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Development of a Header Bidding Management Platform for Enhanced Ad Operations

Advertising & marketing

A comprehensive system that allows users to configure, deploy, and monitor header bidding setups including ad units, demand partners, and library versions through a centralized interface.

TypeScript, JavaScript, Python...
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Development of a User-Friendly Web Analytics Platform with Actionable Metrics for SMEs

Information technology

Design and build an internal analytics dashboard capable of collecting, processing, and presenting web performance data through a single, easy-to-understand health metric, complemented by visual and color-coded indicators for quick assessment.

A scalable, reliable web analytics platform based on proven open-source solutions, such as Piwik/Matomo or similar frameworks., Integration of proprietary algorithms for data analysis and scoring., Responsive web design to ensure platform accessibility across devices....
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Development of a Scalable Programmatic Advertising Demand-Side Platform with Advanced Inventory Integration and Real-Time Analytics

Advertising & marketing

The platform must support high-throughput bid request processing, multi-source inventory integration, granular campaign management, real-time analytics, frequency capping, and robust reporting, all within a scalable and reliable architecture.

Cloud services for scalability and stability (e.g., AWS), Python for backend development, Automated deployment and infrastructure management tools
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Development of an Advanced Customer Data Platform (CDP) for Enhanced Marketing Automation

Advertising & marketing

Development of a modular, scalable CDP capable of integrating multiple data sources, managing user profiles, and delivering real-time analytics and reporting. The platform should include components for data ingestion, profile management, audience segmentation, automation integrations, and reporting dashboards.

Component-based architecture with microservices approach, Data transfer protocols ensuring data portability, Prototyping tools for interactive mockups and user flow validation...
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Mobile Advertising App Development for Local Business Campaign Management

Advertising & marketing

Development of a mobile application that provides functionalities to create, manage, and monitor Facebook advertising campaigns, including promoting pages, events, and posts, with an intuitive user interface.

React Native for cross-platform mobile app development, Amazon Web Services (AWS) for cloud hosting and scalability, Firebase for real-time database and user authentication...
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Development of a High-Performance Demand-Side Platform for Transparent Programmatic Advertising

Advertising & marketing

Design and implement a real-time, high-performance DSP with capabilities for bid request handling, campaign management, resource sharing, advanced analytics, and optimization functionalities.

Python for backend development, JavaScript frameworks such as React or Angular for frontend UI, Redis for in-memory data caching...
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Custom Consent Management Platform Development for Enhanced Control and Scalability

Information technology

Design and develop a comprehensive consent management system with key modules such as user account management, website cookie scanning, billing invoicing, integrations, reporting, and compliance support.

Microservice architecture, Node.js, Express.js, NestJS, TypeScript, React for frontend dashboards...
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Development of a Scalable Data and Event Tracking System for AdTech and MarTech Platforms

Information technology

Design and implement a flexible, request-driven event tracker capable of collecting, processing, and exporting various user interaction events with support for plugin extensions and configurable event types.

Golang for high-performance backend development and concurrency handling, TypeScript, JavaScript, and frameworks like React and Angular for front-end tooling and documentation portals, Python for scripting and auxiliary services...
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Development of a Proprietary AdTech Stack for a Streaming Media Platform to Enhance Data Control and Monetization

Media

Develop a suite of ad management tools, including a user-facing self-serve platform, an ad server capable of delivering video and image ads, a data lake for aggregating multi-source data, and a customer data platform for targeted advertising and audience creation.

Cloud infrastructure utilizing AWS or similar cloud services, Containerization with Docker and orchestration with tools like Terraform, Backend development in Python and Go...
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Comprehensive Re-Design of an Advanced Ad Verification & Measurement Dashboard

Advertising & marketing

Development of an internal analytics dashboard interfaced with a cloud-based data warehouse, providing detailed reporting on campaign performance metrics, viewability, brand safety, invalid traffic, and geo-targeting. Includes user management and customizable reporting tools.

Cloud data warehousing platform (e.g., Google Cloud Platform's BigQuery or equivalent), RESTful API for backend-frontend communication, Frontend libraries compatible with the design mockups, ensuring fast rendering...
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Development of a Personalized User Engagement and Ad Serving Platform for E-Commerce Websites

eCommerce

Design and implement a high-performance ad serving and personalization system capable of delivering tailored messages based on user profiles, interests, location, and preferences, while ensuring message consistency during sessions.

Cloud hosting with scalable infrastructure (e.g., AWS or similar cloud services), Caching strategies including browser and database caches, Auto Scaling groups for handling variable loads...
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Development of a Privacy-Focused Analytics Suite with Advanced Data Management and Campaign Optimization Features

Advertising & marketing

The platform must support event tracking, user management, customizable dashboards, campaign analysis, and integration with external marketing tools, all within a scalable and privacy-focused architecture.

Modular architecture supporting on-premises, private cloud, and public cloud deployment, Real-time event processing and analytics engines, API-first design for integrations and extensibility...
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Development of a Deal-Based Programmatic Supply Side Platform (SSP) for Enhanced Market Segmentation

Advertising & marketing

The platform must facilitate the matching and processing of multiple deal types through an ad exchange, support comprehensive bid management via header bidding, and provide detailed reporting and testing environments to optimize deal execution.

Node.js for server-side components, Nest.js framework for scalable backend architecture, Go for performance-critical services...
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Scalable Real-Time Bidding Platform Enhancement with Microservice Architecture

Advertising & marketing

Develop a modular, microservice-based ad exchange capable of real-time bid handling, inventory management, and high-volume request processing, integrated with effective inventory update mechanisms.

Microservice architectural pattern, Publish/subscribe (pub/sub) messaging layer (e.g., NATS or equivalent open-source messaging system), Object storage solutions for inventory data (e.g., cloud storage services like Google Cloud Storage)...
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Development of a Distributed Budget Management System for Real-Time Bidding Platforms

Advertising & marketing

Design and implement a distributed budget control component, capable of preallocating resources, managing bid requests, and dynamically adjusting spend to avoid overshoot, integrated into RTB workflows.

MongoDB for database management, Distributed system architecture, Real-time processing frameworks
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Advanced TV Advertising Impact Measurement Platform

Advertising & marketing

The platform should collect, attribute, aggregate, and visualize TV ad campaign data, providing stakeholders with timely and actionable insights into campaign effectiveness.

Web analytics frameworks similar to Piwik (open-source or equivalent) for data collection and processing., Custom application development for data aggregation, attribution, and reporting modules., Cloud-based SaaS architecture for scalability and ease of deployment....
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Custom Demand-Side Platform (DSP) for Cross-Promotional Advertising in Mobile Gaming

Gaming

Design and develop a comprehensive DSP system that manages advertising campaigns, supports multiple ad formats, implements a bidding engine, and includes smarter creative optimization using machine learning algorithms.

React for UI development, Node.js/Go for backend API and logic processing, Kubernetes for scalable deployment...
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Optimization and Enhancement of an Email Retargeting Platform for ECommerce Recovery

eCommerce

Build a scalable, efficient email retargeting platform with comprehensive reporting, segmentation, automation, and testing features to maximize customer engagement and recovered revenue.

Codebase refactoring using scalable programming languages and frameworks., Database schema redesign for query optimization., Automated deployment pipelines utilizing CI/CD methodologies....
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https://clearcode.cc

An AdTech & MarTech development company

Clearcode is a leading technology partner in the AdTech and MarTech industries, delivering tailored software solutions for clients worldwide. With over a decade of experience, they design, develop, and maintain advertising, marketing, and data platforms for startups, enterprises, and media companies. Their expertise spans across real-time bidding, programmatic advertising, and data management, supported by an extensive tech stack and a dedicated team of engineers.

Services

AdTech & Programmatic Platforms
MarTech Solutions
Data Platforms

Industry Expertise

Programmatic Advertising
Digital Marketing
Media & Publishing
Telecommunications
Banking and Finance
Retail Media

Why Choose Us

  • •Over a decade of domain expertise in AdTech & MarTech development.
  • •Dedicated, full-service teams capable of managing projects from inception to deployment.
  • •Complete ownership of the developed IP and codebase for clients.
  • •Access to a large network of engineers and specialized internal R&D to solve complex engineering challenges.
  • •A proven track record of successful projects for diverse industry leaders.

Company Overview

Since its inception in 2009, Clearcode has established itself as a trusted developer of cutting-edge AdTech and MarTech solutions. The company emphasizes creating highly scalable and performance-optimized platforms tailored to each client’s unique business needs. Their multidisciplinary teams are adept at guiding clients from concept validation and prototyping to full-scale product deployment and ongoing maintenance. With a customer-centric approach, Clearcode focuses on building transparent, efficient, and innovative systems that empower businesses to maximize their revenue and operational efficiency in the digital advertising landscape. As part of their broader mission, they leverage a rich technology stack and deep industry knowledge to solve complex engineering challenges in diverse market segments.