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Spok's existing website was outdated and lacked integration with their content management and marketing automation systems. This hindered their ability to effectively lead generation, manage content updates, and leverage marketing automation for improved patient care communication. They needed a modern, customer-centric website strategy and platform that supported their business goals and integrated with existing and new tools.
Spok is a healthcare technology company focused on providing clinical communication solutions to healthcare teams, enabling smarter and faster workflows.
The new website will improve lead generation, enhance the customer experience, streamline content management workflows, and enable more effective marketing automation campaigns. This will ultimately contribute to increased revenue and improved efficiency for Spok.