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Digital Onboarding Experience Modernization for Financial Services Client
  1. case
  2. Digital Onboarding Experience Modernization for Financial Services Client

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Digital Onboarding Experience Modernization for Financial Services Client

clockwork.com
Financial services

Challenges in Outdated Onboarding Processes

Existing print-and-mail-based onboarding materials create a dated client experience, lack measurable engagement metrics, and incur escalating annual costs for printing and distribution.

About the Client

A leading financial services provider seeking to modernize client onboarding processes

Goals for Digital Onboarding Transformation

  • Create a modern, personalized digital welcome experience exceeding competitor standards
  • Reduce onboarding costs by eliminating print requirements
  • Establish measurable client engagement metrics
  • Enable personalized advisor-client relationship pathways
  • Align digital experience with premium financial advisory service expectations

Core System Functionalities and Features

  • Interactive digital welcome modules with multimedia content
  • Advisor-client matching and communication interface
  • Client progress tracking dashboard
  • Automated onboarding workflow management
  • Multi-device responsive design

Technology Stack Preferences

Modern web framework (React/Vue.js)
Cloud hosting platform (AWS/Azure)
Content management system (Headless CMS)
Google Analytics 4 integration
Cookie consent management framework

System Integration Requirements

  • CRM system (Salesforce/HubSpot)
  • Document management system (DocuSign)
  • Payment processing gateway
  • Client communication APIs (Twilio)

Non-Functional Requirements

  • Enterprise-grade security (SOC 2 compliance)
  • High-availability architecture (99.9% uptime)
  • GDPR-compliant data handling
  • WCAG 2.1 accessibility standards
  • Performance optimization (sub-2s page load times)

Expected Business Impact of Digital Onboarding Modernization

Implementation will deliver a 40-60% reduction in onboarding costs, measurable client engagement metrics, enhanced advisor-client relationship formation, and a scalable digital foundation supporting future personalization capabilities.

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