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Development of an Advanced Configurator Platform for Customizable Windows and Building Components
  1. case
  2. Development of an Advanced Configurator Platform for Customizable Windows and Building Components

Development of an Advanced Configurator Platform for Customizable Windows and Building Components

magneticpoint.com
Construction
Manufacturing
eCommerce

Challenges in Custom Product Configuration and Pricing Estimation

The client faces difficulties enabling customers to intuitively configure complex window and door products based on hundreds of parameters while ensuring accurate pricing, constraints aligned with production capabilities, and seamless user experience, which hampers lead generation and sales efficiency.

About the Client

A large-scale building materials distributor specializing in custom window, door, and shutter solutions, serving both retail and professional clients with complex configurator tools and online sales capabilities.

Goals for the New Custom Configuration Platform

  • Create an intuitive, user-friendly web-based product configurator allowing customers to build customized windows, doors, and shutters with hundreds of adjustable parameters.
  • Implement an automated engine to calculate accurate pricing dynamically based on selected configurations and constraints aligned with manufacturing capabilities.
  • Develop a comprehensive eCommerce platform to facilitate online sales, generate high-quality leads, and support increasing web traffic.
  • Ensure the platform supports detailed product operation insights, industry-specific complexities, and precise dependency management.

Core Functional Features of the Custom Configurator System

  • Interactive parameter selection interface with hundreds of customizable options for windows, doors, and shutters.
  • Backend engine for dynamic price calculation incorporating production constraints and product specifications.
  • Constraint management system to enforce valid configuration combinations based on manufacturing capabilities.
  • User account and lead generation features for capturing configurator insights and facilitating sales follow-up.
  • Responsive design ensuring usability across devices, with rich product detail exploration.

Technology Stack and Architectural Preferences

Decoupled content management system with API-driven architecture
Use of Vue.js for rich frontend interactivity
REST API for communication between frontend and backend modules
MySQL for database management
PHP and Laravel for backend development
HTML5 and CSS3 for frontend structure and styling

External System Integration Needs

  • Manufacturing ERP system for real-time production constraints and capabilities
  • Payment gateway for processing online transactions
  • CRM system for lead management and customer follow-up
  • Analytics tools for tracking configurator usage and sales metrics

Performance, Security, and Scalability Standards

  • Platform must support high traffic volumes with scalable infrastructure
  • Ensure data security and compliance with relevant standards
  • Real-time responsiveness for configurator interactions
  • Reliable performance with minimal latency to enhance user experience

Projected Business Benefits of the New Configurator Platform

The platform is expected to significantly improve customer engagement through an intuitive online configurator, leading to increased online lead conversions and sales. It is anticipated to support a growing web traffic and product complexity, resulting in enhanced market competitiveness and more efficient sales processes.

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