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Development of a Unified Product Information Management Platform
  1. case
  2. Development of a Unified Product Information Management Platform

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Development of a Unified Product Information Management Platform

digitalsuits.co
Retail
eCommerce
Consumer products & services

Challenges in Product Information Management

The client faced operational inefficiencies due to fragmented product information systems, delayed content updates across platforms, inconsistent product displays, and lack of centralized control over catalog management. These issues led to reduced customer engagement and operational delays.

About the Client

A multinational retail marketplace operator managing a diverse product catalog across multiple digital platforms

Strategic Project Goals

  • Create a centralized product information management system
  • Enable real-time product updates across all platforms
  • Improve content management team efficiency
  • Enhance customer engagement through accurate product displays
  • Establish unified version control for product information

Core System Capabilities

  • Centralized product catalog management
  • Real-time update propagation
  • Multi-platform publishing interface
  • Collection-specific display configuration
  • Unified product version control

Technology Stack Requirements

React
Node.js
MongoDB
AWS Cloud Services

System Integration Needs

  • ERP systems
  • CMS platforms
  • Analytics tools
  • E-commerce marketplaces

Operational Requirements

  • High availability (99.9% uptime)
  • Scalable architecture
  • Role-based access control
  • Data encryption standards
  • API response time <200ms

Anticipated Business Outcomes

The implementation will drive 30% faster product catalog updates, 25% increased customer engagement through accurate product displays, and 40% reduction in content management errors. The unified platform will enhance operational efficiency while improving customer satisfaction through consistent, up-to-date product information across all digital touchpoints.

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