Non-profit organizations face limitations in showcasing their video content effectively due to budget constraints, technical infrastructure demands, and the need for secure, members-only access. They often rely on external platforms like social media for sharing content, which hampers direct audience engagement and control over proprietary material.
A consortium of nonprofit organizations seeking to enhance their online engagement through a dedicated video content platform, including live streaming and on-demand access.
The new platform aims to significantly increase online engagement and web traffic by providing captivating and accessible video content. Expected outcomes include enhanced member satisfaction, expanded reach for non-profit initiatives, streamlined content management, and the creation of a new revenue stream through platform monetization. Additionally, the solution will optimize infrastructure costs by leveraging third-party hosting and support future growth without extensive redevelopment.