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The existing platform suffers from outdated UI/UX design, inefficient booking workflows, and limited integration capabilities with third-party travel APIs, resulting in declining user conversion rates and operational inefficiencies.
A travel services provider specializing in online booking solutions for global destinations
Projected 40% increase in booking conversion rates through improved UX, 60% reduction in manual reconciliation tasks via automated API integrations, and ability to handle 10x traffic volume during peak periods compared to the legacy system.