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Goodhabit requires a robust and scalable Shopify store to capitalize on recent market success driven by the COVID-19 pandemic. Key challenges include showcasing the unique benefits of their blue light protection products, creating a seamless user experience, building a strong community, and enabling a successful subscription program while meeting tight deadlines.
Goodhabit is a beauty brand specializing in high-quality skincare cosmetics and fragrances with a unique focus on blue light protection. They are committed to using safe, non-toxic ingredients and promoting environmental responsibility.
The development of this enhanced Shopify store is expected to significantly boost Goodhabit's online sales, increase customer engagement, and strengthen brand loyalty. The implementation of the subscription program will provide a recurring revenue stream and improve customer retention. The improved user experience and SEO optimization will drive organic traffic and enhance brand visibility.