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Unified Event Management Platform for Global Healthcare Corporation

senlainc.com

Medical

Agriculture

Information technology

Challenges in Multi-Department Event Coordination

Fragmented event planning processes across departments using outdated, overlapping tools caused excessive costs, poor collaboration, and inefficient resource allocation. Legacy systems lacked flexibility for global scalability and modern business requirements.

About the Client

Global life sciences enterprise with 99,000+ employees specializing in healthcare, pharmaceuticals, and agricultural innovation

Strategic Implementation Goals

Centralize event management workflows across 50,000+ users
Reduce operational costs by 40% through process automation
Enhance cross-departmental collaboration between Marketing, Logistics, Accounting, and L&D
Create scalable architecture for global enterprise use
Improve sales enablement through optimized event execution

Core System Capabilities

Multi-department collaboration hub with internal chat/comments
Customizable role-based interfaces for different teams
Automated budgeting and approval workflows
Integrated accounting system connectors
Real-time reporting and analytics dashboard
Ticketing and attendee management system
Logistics coordination tools with vendor integration
Document management with version control
Merchandise ordering and distribution tracking
Speaker management with rider templates
KPI tracking and performance measurement
Corporate calendar synchronization

Technology Stack Requirements

React

Cloud-native architecture

Microservices

RESTful APIs

System Integration Needs

ERP systems
Corporate calendars
Payment gateways
Analytics platforms

Operational Requirements

Enterprise-grade security
Global scalability
Cross-device compatibility
99.9% uptime SLA
Multi-language support

Expected Business Outcomes

Projected 40% reduction in event management costs, 60% faster planning cycles, and 30% increase in cross-departmental collaboration efficiency. Enhanced data visibility expected to improve sales conversion rates by enabling better-qualified lead generation through optimized events.