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Salesforce System Modernization and Centralization for Enhanced Operational Efficiency
  1. case
  2. Salesforce System Modernization and Centralization for Enhanced Operational Efficiency

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Salesforce System Modernization and Centralization for Enhanced Operational Efficiency

senlainc.com
Non-profit
Tourism & Hospitality
Education

Legacy System Inefficiencies Hindering Mission Execution

Fragmented legacy systems with outdated code architecture caused operational delays, limited scalability, and hindered program innovation. Existing infrastructure struggled with growing data volumes and participant numbers, resulting in poor user experience for administrators and applicants.

About the Client

Global non-profit educational tourism organization offering free trips to Israel for Jewish young adults, serving 35,000+ participants annually

Digital Transformation Goals

  • Centralize 90%+ of operations within Salesforce platform
  • Improve system performance by 200% or more
  • Enable faster application processing (3x speed improvement)
  • Support rapid deployment of new trip types and educational programs
  • Achieve global scalability across 68 countries

Core System Capabilities

  • Centralized application management system
  • Automated group assignment and trip coordination
  • Global payment and donation processing
  • Passport verification and identity management
  • Microservices-based architecture for scalability
  • Single Sign-On (SSO) security implementation

Technology Stack Requirements

Salesforce CRM
Apex/Visualforce
Lightning Web Components
AWS Lambda
Heroku

System Integration Needs

  • Global payment gateways
  • Identity verification services
  • International shipping providers
  • Third-party educational platforms

Performance and Security Standards

  • 200%+ performance improvement over legacy systems
  • 99.9% uptime SLA
  • GDPR-compliant data handling
  • Asynchronous processing capabilities
  • Multi-region deployment support

Expected Business Transformation Outcomes

Projected 200% increase in system efficiency, threefold acceleration in application processing speed, and 40% reduction in operational costs. Enhanced scalability will support 15-20 year participant engagement and enable rapid introduction of new educational programs, directly advancing the organization's mission to strengthen global Jewish diaspora connections.

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