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Staff Augmentation for Full-Stack Development Support in Marketing Agency's Web Projects

whitelabelcoders.com

Advertising & marketing

Sports

Challenges in Scaling Development Resources for Marketing Agency

The agency required specialized WordPress and PHP development resources to execute client projects (including a football club website) without exceeding budget constraints through in-house hiring. Needed flexible team extension while maintaining project quality and timelines.

About the Client

Digital marketing and PR agency providing global services with focus on high-quality digital solutions

Goals for Development Team Augmentation

Extend existing development capacity without permanent hires
Ensure timely delivery of WordPress/PHP-based client projects
Maintain high code quality standards across front-end and back-end systems
Seamlessly integrate with existing Atlassian-based project management workflows

Core Development Requirements

Custom WordPress website development
PHP backend implementation
Vue.js front-end integration
Ongoing technical support for multiple concurrent projects

Technology Stack Requirements

WordPress

PHP

Vue.js

JavaScript

HTML5

CSS3

System Integration Needs

Jira
Confluence
Bitbucket
Atlassian ecosystem

Operational Requirements

Code quality assurance through peer reviews
Scalable development capacity for fluctuating workloads
Security compliance with client environments
Cross-browser compatibility for web solutions

Expected Business Impact of Development Augmentation

Enables timely delivery of client projects with flexible resource allocation, maintains budget efficiency through staff augmentation model, enhances client satisfaction through technical expertise, and preserves internal team focus on core marketing/PR operations.