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Existing reliance on third-party streaming platforms limited content control and user retention. High maintenance costs from non-standardized WordPress implementations. Inefficient content management for multi-format (text/audio) delivery. Poor mobile user experience due to static page reloads and limited media playback flexibility.
A non-profit media foundation publishing long-form, fact-verified content across culture, science, and politics, targeting leaders in social, economic, and cultural sectors.
Anticipated 40% reduction in platform maintenance costs through WordPress standardization, 25% increase in user retention via uninterrupted audio browsing, and expanded audience reach through flexible content consumption modes. Mobile optimization expected to drive 60% of total traffic growth.