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MLB's Pitch, Hit & Run (PHR) competition faced significant challenges with its previous paper-based registration process. Managing nearly 2,000 local events annually resulted in administrative overhead, difficulty tracking participant data, and a lack of centralized organization. The existing website was limited and lacked the functionality needed to support event registration, participant profiles, and communication between hosts and participants. The reliance on manual processes hindered efficiency and scalability.
Major League Baseball (MLB) is a professional baseball organization dedicated to fostering youth engagement and promoting the sport nationwide through events like the Pitch, Hit & Run competition.
The new platform is expected to significantly improve efficiency, reduce operational costs, and enhance the overall experience for participants, hosts, and administrators. By automating processes and providing a centralized online solution, MLB can streamline the PHR program, expand its reach, and better engage with youth across the country. The shift to a digital system will eliminate paper usage and promote a more sustainable approach to event management. The platform will also provide valuable data insights for program improvement and strategic decision-making.