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Mobile Application Development for Enhancing Large-Scale Event Experience and Engagement
  1. case
  2. Mobile Application Development for Enhancing Large-Scale Event Experience and Engagement

Mobile Application Development for Enhancing Large-Scale Event Experience and Engagement

sunscrapers.com
Hospitality & leisure
Tourism
Travel

Identifying Challenges in Managing and Engaging Large-Scale Event Participants

The client organizes large-scale events with thousands of participants spread across multiple locations, hotels, and attractions. They face challenges in providing real-time information, personalized schedules, seamless communication, and enhanced customer support, which impacts service quality and participant engagement.

About the Client

A midsize travel and event management company organizing large-scale student events, seeking to improve participant engagement and service delivery through a comprehensive mobile solution.

Goals for Developing an Engaging Mobile Platform for Event Participants

  • Develop a mobile application that displays comprehensive event schedules, attractions, and packages to enhance participant planning and experience.
  • Enable real-time access to attraction details, ticketing options, and personalized daily itineraries.
  • Integrate social media feeds and interactive contests to boost engagement and user-generated content.
  • Provide group communication channels, such as chat functionalities, to facilitate participant interaction and support.
  • Improve customer service by enabling direct communication with support teams within the app.
  • Support scalable and quick deployment leveraging existing SaaS solutions and cloud-based architectures.

Core Functional System Requirements for the Event Engagement Mobile App

  • Daily schedule display with personalized itineraries
  • Listing of attractions, venues, and available packages with filtering capabilities
  • Interactive map showcasing attraction and venue locations
  • Social media integration to display branded hashtag campaigns and user posts
  • Contests and leaderboards to incentivize user participation
  • In-app group chat for communication among participants and organizers
  • Support chat or messaging system for real-time assistance
  • Backend data management for attractions, events, and user interactions

Preferred Technologies for Building the Event Engagement Mobile App

Cross-platform mobile frameworks (e.g., React Native)
GraphQL API for flexible data querying
CMS platform for dynamic content management
Chat backend solution for messaging functionalities
Cloud services for hosting and scalability (e.g., Docker)

Necessary External System Integrations for Enhanced Functionality

  • Social media platforms for real-time hashtag and post display
  • Mapping services for venue location visualization
  • Customer support systems for direct communication
  • Attraction and ticketing data sources via SaaS or APIs

Non-Functional System Requirements for Performance and Reliability

  • Scalable architecture supporting over 10,000 concurrent users
  • High-performance data retrieval with minimal latency
  • Secure user authentication and data privacy compliance
  • Availability target of 99.9% uptime during event periods
  • User-friendly interface optimized for mobile devices

Projected Business Benefits of the Event Engagement Mobile Platform

The development of this mobile application is expected to significantly enhance participant engagement, with an anticipated user base of over 10,000 active users. The platform will facilitate comprehensive real-time information dissemination, increase social media activity, and foster community interaction, leading to improved service quality and participant satisfaction during large-scale events.

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