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Fragmented digital presence across four brands, lack of centralized localization capabilities, inconsistent product information management, and disconnected customer account systems leading to operational inefficiencies and poor user experience.
Manufacturer of audiovisual products sold through multiple channels including Pro AV dealers, retailers, and OEMs
Streamlined global operations through centralized content management, 40% reduction in customer service inquiries related to product compatibility, unified customer experience across all sales channels, and 25% increase in cross-border transaction efficiency through automated localization.