The client faces the challenge of increasing the attractiveness of property listings and improving user engagement by providing more comprehensive and precise information about each property's surrounding environment. Currently, limited location data reduces the ability for users to make informed decisions, impacting overall market competitiveness and revenue potential.
A leading online property marketplace aiming to enhance property listings with detailed locational data and analytical tools to improve user engagement and market competitiveness.
The project aims to significantly improve the attractiveness of listings and user engagement by providing enriched location data and tools. Expected outcomes include increased market competitiveness, longer user interactions, and higher conversion rates, contributing to revenue growth and strengthening market position.