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Digital Transformation and Scalable Infrastructure Development for High-Traffic Media Portal
  1. case
  2. Digital Transformation and Scalable Infrastructure Development for High-Traffic Media Portal

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Digital Transformation and Scalable Infrastructure Development for High-Traffic Media Portal

whitelabelcoders.com
Media
Information technology

Challenges in Scalability and Content Management

Existing legacy CMS system caused performance bottlenecks under heavy traffic (25GB database), hindered content updates, and required complex technical solutions for advertisement integration. Need for modern infrastructure to support rapid content publishing and high visitor volumes while maintaining operational efficiency.

About the Client

Large international publisher transitioning from traditional print media to digital platforms

Objectives for Modernization and Performance Enhancement

  • Migrate legacy content and functionality to WordPress CMS
  • Implement auto-scaling cloud infrastructure on AWS
  • Ensure seamless content migration with minimal downtime
  • Optimize site performance for 100k+ concurrent users
  • Develop custom sitemap solution for 100k+ pages

Core System Capabilities

  • WordPress-based CMS with custom editorial workflows
  • Multi-threaded content migrator with API integration
  • Responsive design system for cross-device compatibility
  • Ad network script management interface
  • Custom sitemap generation engine

Technology Stack Requirements

WordPress CMS
AWS ElasticBeanstalk
RDS Aurora Serverless
Amazon S3
Cloudflare CDN

System Integration Needs

  • Third-party advertisement networks
  • Cloudflare performance optimization
  • AWS auto-scaling infrastructure
  • Content delivery network (CDN)

Operational Requirements

  • Auto-scaling from 6-18 servers based on traffic
  • 99.99% uptime SLA
  • Page load time <2 seconds under peak load
  • Automated database management
  • Distributed content delivery architecture

Expected Business Impact of Digital Transformation

Enables handling traffic surges through elastic scaling, reduces content publishing delays by 80%, improves SEO through optimized sitemaps, and future-proofs infrastructure for 500% traffic growth potential while maintaining editorial productivity during high-demand periods.

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