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Digital Transformation and Platform Development for Mecklenburg Community Church

imaginovation.net

NonProfit

Education

Hospitality & leisure

Challenges

Mecklenburg Community Church faced challenges in improving website user experience, boosting user engagement and retention, increasing content management efficiency, and effectively implementing online education and e-learning initiatives. They lacked the internal resources and expertise to keep their website updated and engaging, hindering their digital transformation efforts.

About the Client

A large and innovative church in Charlotte, NC, with a significant online presence and a focus on youth engagement and community outreach.

Objectives

Enhance website user experience to improve engagement and satisfaction.
Increase user engagement and retention through interactive features (events, classes, online campus).
Improve content management efficiency for internal team members.
Implement a robust online education and e-learning platform.
Create a scalable and reliable web platform for long-term growth.

Functional Requirements

Responsive website design for optimal viewing on all devices.
Interactive member portal with on-demand content library.
Online class registration and management system.
Online campus functionality for virtual services and events.
Robust content management system (CMS) with user roles and permissions.
Live streaming capabilities for large audiences.
Integration with existing church systems (e.g., member database).

Preferred Technologies

PHP

Laravel

MySQL

JavaScript

HTML

CSS

Figma

Integrations Required

Member database (existing church system)
Payment gateway (for class registration)

Non-Functional Requirements

Scalability to support a large and growing user base (over 15,000 weekly members).
High performance and reliability.
Security to protect user data and prevent unauthorized access.
Mobile responsiveness.

Expected Business Impact

The project is expected to significantly increase online engagement (40%), improve content management efficiency (25%), expand community outreach through online education, and enhance overall church communication and connection with its members.