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Development of Dual-User Web Platform for International Airport Services

bravedigital.com

Other industries

Transportation

Hospitality & leisure

Legacy System Limitations

Existing website suffered from poor navigation, lack of user segmentation, outdated design, and limited scalability. Inability to effectively serve distinct passenger and commercial user needs while maintaining brand alignment with recent airport upgrades.

About the Client

An international airport seeking digital transformation through a user-centric web platform to enhance passenger and commercial service experiences

Digital Transformation Goals

Create distinct user journeys for passengers and commercial clients
Implement scalable CMS for easy content updates
Integrate third-party services for real-time data
Modernize visual design to reflect airport's upgraded facilities
Improve information accessibility for both user types

Core System Requirements

User-type selection with tailored content delivery
Responsive mobile-optimized design
Flight schedule integration (Excel API)
Interactive parking rate calculator
Third-party service modal lightboxes
Historical timeline animation
SEO-optimized CMS framework

Technology Stack

Customized WordPress WebStack

PHP/MySQL

JavaScript/jQuery

HTML5/CSS3

HubSpot integration

External System Integrations

Flight data APIs
Traffic information services
Car rental booking systems
Google Analytics
LinkedIn tracking
YouTube embed API

System Quality Attributes

High scalability for future feature additions
Cross-device responsive performance
GDPR-compliant cookie management
Fast load times for interactive elements
Secure content management system

Expected Business Outcomes

Enhanced user satisfaction through personalized journeys, improved brand alignment with modern design, reduced content maintenance costs via CMS, increased engagement through real-time integrations, and better accessibility for both passenger and commercial audiences.