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Interactive Brand Experience Website with Dynamic Content Management

bravedigital.com

Food & Beverage

Consumer products & services

Hospitality & leisure

Brand Engagement & Content Management Challenges

Need to create an immersive digital representation of the brand's tropical island heritage while maintaining easy content updates for cocktails and stockists. Requires balancing rich visual storytelling with functional CMS capabilities and age-restricted access.

About the Client

Premium rum brand seeking digital experiences that reflect tropical heritage and craftsmanship

Key Project Goals

Create visually immersive website reflecting Sugarlandia's exotic environment
Implement headless CMS for cocktail menu updates
Develop interactive navigation with parallax storytelling
Ensure age-restricted access compliance

Core System Functionalities

Parallax scrolling narrative experience
Headless WordPress integration for cocktail content
Subtle animated keyframe sequences
Interactive stockist map with geolocation
Age verification gateway
Responsive timeline animations

Technology Stack Requirements

Headless WordPress

CSS Animation

Skrollr Parallax Library

Greensock Animation Platform (GSAP)

JavaScript Framework (React/Vue)

System Integrations

Content Management System (WordPress REST API)
Geolocation API for stockist finder
Analytics Platform (Google Analytics)
Cookie Consent Management

Performance & Security Requirements

Optimized asset loading for smooth animations
Cross-browser compatibility
GDPR/CCPA cookie compliance
Secure age verification mechanism
CMS role-based access control

Expected Business Outcomes

Enhanced brand storytelling through interactive experience, 40% reduction in content update time via headless CMS, improved user engagement metrics through dynamic animations, and compliant age-restricted access implementation.