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Orange Publishers required a website that could simultaneously cater to authors' functional needs (manuscript submissions, publishing services) and readers' engagement expectations, while maintaining an intuitive, visually appealing interface for users unfamiliar with complex digital tools.
A legacy publishing company seeking to modernize its digital presence to better serve authors and readers through intuitive online services.
The new platform will significantly reduce administrative overhead for publishing workflows while increasing author satisfaction through intuitive self-service tools. The improved digital presence is expected to attract 30% more manuscript submissions and strengthen brand loyalty among creative professionals.