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Development of a Themed Content Writing Services Website for a Leading Ghostwriting Agency
  1. case
  2. Development of a Themed Content Writing Services Website for a Leading Ghostwriting Agency

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Development of a Themed Content Writing Services Website for a Leading Ghostwriting Agency

thinktoshare.com
Business services
Advertising & marketing

Challenges in Establishing Online Presence

Despite being a leading ghostwriting agency in India with a strong reputation for high-quality content, the client lacked a centralized website to showcase their services. This absence resulted in significant missed online client traffic and limited digital visibility, hindering lead generation and brand promotion.

About the Client

A reputable ghostwriting and content writing services agency specializing in SEO-conscious web content, script writing, and autobiography services.

Objectives for Website Development

  • Create a modern, writer-centric website that reflects the essence of creative writing services
  • Showcase 13 specialized service offerings through dedicated pages
  • Improve search engine ranking (SERP) and digital footprint
  • Enable lead generation through contact forms and service promotions
  • Support future advertising campaigns with a centralized online destination

Core Functional Requirements

  • Homepage with thematic UI/UX design emphasizing writing creativity
  • 13 dedicated service pages with detailed descriptions
  • Navigation menu highlighting core services
  • Contact form and call-to-action buttons
  • Payment gateway integration for service bookings
  • Responsive design for cross-device compatibility

Technology Stack Preferences

HTML5
CSS3
JavaScript
React.js
Node.js

Required System Integrations

  • Payment gateway (e.g., Stripe/PayPal)
  • Google Analytics
  • SEO optimization tools

Non-Functional Requirements

  • Mobile-responsive design with 100% compatibility across devices
  • Page load speed under 2 seconds
  • SSL encryption for security
  • Scalable architecture for future content additions
  • WCAG 2.1 accessibility compliance

Expected Business Impact

The website will establish a permanent digital presence, increasing online visibility by 60-70% through improved SEO rankings. It will enable direct lead generation through contact forms and service promotions, while payment integration will streamline client transactions. The professional platform will enhance brand credibility, positioning the agency as a modern, tech-savvy content solutions provider.

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