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Development of a Social Sports Betting Platform with Real-Time Match Analytics
  1. case
  2. Development of a Social Sports Betting Platform with Real-Time Match Analytics

Development of a Social Sports Betting Platform with Real-Time Match Analytics

tallium.com
Gambling
Media
Technology

Identifying Challenges in Building a Scalable, Real-Time Social Betting System

The client requires a robust online betting platform focused on football that connects fans socially while supporting high traffic volumes during live matches. The existing infrastructure faces challenges in managing real-time data updates, complex betting calculations, and ensuring security and compliance for large-scale user engagement. The platform must seamlessly handle up to two million concurrent users, provide instant match result updates, and incorporate social and expert opinion features.

About the Client

A startup or established company aiming to create a social betting platform that integrates live sports data and community features to enhance user engagement and retention.

Goals for Developing a High-Performance, Social Sports Betting System

  • Design and develop a scalable multi-platform application for web, iOS, and Android that supports real-time match updates and betting functionalities.
  • Implement social features allowing users to share predictions, join leagues, and communicate via chat.
  • Integrate authoritative sports data providers for instant live match statistics and results.
  • Ensure platform security, compliance with regulatory standards, and high transaction integrity.
  • Achieve system performance capable of supporting simultaneous traffic of up to two million users with minimal latency.
  • Enable real-time calculation and update of user bets and potential winnings within 10-11 seconds.

Core Functionalities for an Interactive Social Betting Platform

  • Bet Placement System: Users can place bets on 13 simultaneous football matches, with real-time updates on potential winnings and match progress.
  • Live Match Integration: Incorporate live streaming and match statistics updates from authoritative sports data providers.
  • Social Feed and Community: An activity feed displaying latest news, match insights, user predictions, and expert analyses.
  • Liga Creation and Participation: Enable users to create, join, and compete within private or public leagues with messaging and competitive tracking.
  • Expert Insights: Provide access to sports pundits’ predictions, analyses, and the ability to copy expert bets.
  • Real-Time Leaderboards: Dynamic ranking systems reflecting user performance based on bet accuracy and engagement.
  • Secure Payment and Payout Handling: Integration with specialist payment platforms for deposits, withdrawals, and payout distribution.

Preferred Technologies and Architecture for a High-Performance Sports Betting System

Server-side logic with PHP Laravel for business logic
Frontend frameworks such as Angular 5 for responsive UI
Native app development with Swift for iOS and Kotlin/Java for Android
MongoDB for scalable data storage
RabbitMQ for messaging and real-time data handling
DigitalOcean for scalable hosting
CI/CD pipelines for continuous integration and delivery
Automated testing frameworks such as Selenium and Nightwatch.js

Key External System Integrations for Enhanced Data and Payment Processing

  • Sports data providers for live match updates (similar to OPTA)
  • Payment processing platform tailored for iGaming transactions
  • Third-party authentication providers (Facebook, Google)
  • Global ID validation and geolocation services for compliance and security
  • Email marketing and notification services (MailChimp, Mandrill)

Critical Non-Functional Requirements for Platform Scalability and Security

  • Support up to 2 million concurrent users during peak activity
  • Real-time data updates within 10-11 seconds for match events
  • High system availability and minimal downtime
  • Strong data security and user privacy compliance
  • Failover and load balancing across multiple servers to prevent bottlenecks
  • Scalable architecture to accommodate future growth

Projected Business Impact and Value of the Social Betting Platform

The new platform aims to significantly increase user engagement by combining social interaction with real-time sports betting features. Expected outcomes include supporting high concurrent traffic loads, delivering real-time updates within seconds, and enhancing user retention through community features. As a result, the client can anticipate increased transaction volume, improved customer satisfaction, and a competitive edge in the sports betting industry.

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