The client’s existing online marketplace for medical experts faces significant issues including insecure server access allowing potentially malicious connections, poor site performance causing slow load times and server overloads, and a confusing user interface that blurs the distinction between healthcare providers and clients. These issues hinder trust, user engagement, and overall platform reliability, especially for mobile users and new registrants.
A mid-sized healthcare technology firm providing an online platform that connects medical professionals with clients seeking specialized medical advice and consultation services.
The new platform aims to significantly enhance user trust and engagement, reducing load times and increasing the number of registered medical professionals and active clients. By implementing advanced security and scalability features, the platform anticipates supporting real-time consultations, expanding to a broader geographic reach, and improving revenue streams through optimized commission management. The projected platform performance improvements and user experience enhancements are expected to lead to increased user acquisition, retention, and overall market competitiveness.