Comprehensive Relocation Platform Revamp for Healthcare Professionals

The existing platform for physician relocation services suffers from poor navigation, incomplete user journeys, security vulnerabilities, and outdated UI/UX, leading to decreased user engagement, retention issues, and limited operational efficiency. The platform must support continuous live operation during updates, requiring smooth integration of new features.

A mid-sized healthcare organization specializing in international physician placements and relocations, aiming to streamline their platform for client engagement and service provider management.

• Increase user engagement and retention by improving UI/UX design.
• Implement a comprehensive platform redesign focusing on minimalistic, intuitive interfaces with vibrant, wellbeing-evoking color schemes.
• Refine user journey flows for distinct roles such as physicians and service providers, enhancing usability and efficiency.
• Enhance platform functionality with features like interactive location maps, user roles, business analytics, subscription management, and secure account operations.
• Improve overall platform performance, stability, and security to support live operations and scale with user growth.
• Drive business growth by attracting new users and enabling service providers to efficiently manage and track their interactions.

• A modern, minimalistic UI/UX with a cohesive color palette emphasizing wellbeing (green, purple, orange).
• User role definitions with tailored user flows for physicians seeking relocation services and providers managing their profiles and outreach.
• An interactive map with categorizing features using color-coded pins to locate service providers and relocation spots.
• Subscription model with free trial periods and flexible plans.
• Business analytics with filters to monitor clicks, views, and other key engagement metrics.
• Payment management system enabling revenue tracking and flow control.
• Robust security measures, including email confirmation, link expiration, account credential management, and delete options.
• Continuous performance optimization to support live deployment without disruptions.

• Mapping services via Google Maps API for location visuals.
• Business data and location info via Google Places API.
• Payment processing through Stripe API.
• User authentication via Google and Facebook OAuth.
• Security and email services for account verification and notifications.

• Scalable architecture supporting a growing user base, with at least 750 active users and 350+ registered businesses within the first few months.
• High system availability with live updates and feature rollout without service interruptions.
• Enhanced security protocols including account verification and data protection.
• Responsive, mobile-friendly interface optimized for various devices.
• Fast load times with optimized frontend assets and backend responses.

Post-implementation, the platform is expected to rapidly attract new users, with over 750 active individuals and 350+ businesses onboarded shortly after launch. Improved UI/UX and performance will foster higher engagement and retention, leading to increased platform usage and operational efficiency, ultimately supporting business growth in the healthcare relocation sector.