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Development of a Real-Time Buyer-Agent Connection Platform for Off-Market Real Estate Transactions

imaginovation.net

Real estate

Challenges in Facilitating Off-Market Property Transactions

Existing real estate platforms lack robust yet simple mechanisms for buyers to discreetly connect with selling agents about off-market properties. Key pain points include maintaining buyer anonymity, ensuring seamless communication between parties, and creating an engaging platform that attracts both buyers and agents while maintaining scalability.

About the Client

A real estate technology platform connecting buyers with selling agents for off-market property transactions

Objectives for the Buyer-Agent Connection Platform

Enable discreet, secure connections between property buyers and selling agents
Streamline the off-market property acquisition process
Create an intuitive user experience that drives engagement for both buyers and agents
Implement scalable architecture to support future market expansion

Core System Functionalities and Features

Anonymous buyer profile system
Secure messaging between buyers and agents
Property alert notifications for off-market listings
Agent profile showcasing expertise and listings
Transaction management dashboard
User onboarding and verification workflows

Technology Stack Requirements

Laravel (PHP framework)

MySQL database

JavaScript/HTML/CSS for frontend

Figma for UI/UX design

System Integration Requirements

Payment gateway integration for premium features
CRM integration for agent workflows
Email/SMS notification services

Non-Functional Requirements

High scalability for concurrent user connections
End-to-end data encryption for privacy
99.9% system uptime SLA
Cross-browser compatibility
Automated testing and CI/CD pipelines

Expected Business Impact of the Buyer-Agent Connection Platform

The platform is projected to increase off-market transaction volume by 40% through improved buyer-agent connections, reduce communication friction by 60% via streamlined workflows, and achieve 25% monthly user growth through intuitive design. The scalable architecture will enable expansion into 3 new geographic markets within 18 months.