Development of a Custom Booking Microsite for Hospitality Camp Experience

The client operates a hospitality venue with scenic accommodations but lacks an integrated, visually appealing online platform to showcase their offerings and facilitate hassle-free reservations. Their current digital presence does not effectively convert visitors into bookings, limiting revenue potential and guest satisfaction.

A mid-sized hospitality enterprise offering unique glamping experiences with a focus on immersive guest stays and seamless booking capabilities.

• Create a visually compelling microsite to showcase the venue's unique accommodations and guest experiences.
• Implement an easy-to-navigate information architecture that enhances user exploration of services and accommodations.
• Develop a seamless booking process to increase reservation conversions.
• Integrate a custom calendar widget to enable real-time availability display and booking management.
• Build the website on a flexible content management platform to allow internal team updates and content management.
• Achieve a rapid development cycle to meet strategic launch timelines.

• Informational architecture optimized for seamless exploration of accommodations and experiences.
• Dedicated landing and booking pages with clear calls to action guiding users through the reservation funnel.
• A custom-designed calendar widget displaying real-time availability for selected dates.
• Integration of an external or internal booking engine (e.g., an automated booking system) capable of handling reservations and availability management.
• Content editing flexibility via a popular CMS platform with a visual editor for ease of updates.

• Booking system API or plugin for real-time reservation management
• Custom calendar widget for availability display
• Content management tools to facilitate easy updates by internal staff

• Responsive design adaptable to multiple devices and screen sizes
• High performance to ensure quick load times across devices
• Security measures to safeguard reservation data
• Scalability to accommodate increased traffic and booking volume over time

The new microsite is expected to significantly enhance the venue's online presence, leading to increased bookings and revenue. By providing an aesthetically appealing and user-friendly platform, the client can expect an improved user journey, higher conversion rates, and streamlined content management, ultimately supporting growth in their hospitality offerings.