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Pet owners rely on manual methods like spreadsheets to track health data, leading to fragmented records and communication gaps with veterinarians. Existing pet care apps lack integration of medical record management, telemedicine capabilities, and location-based services in a single platform.
Emergency veterinarian and founder of a pet health tech startup focused on digital solutions for pet care
Targeting 85M+ US pet-owning households, mPet aims to capture 5% market share within 3 years by providing the first integrated solution combining medical record management, telemedicine, and location-based pet services. The platform is projected to reduce veterinary administrative costs by 20% while increasing pet owner engagement through digital health tracking capabilities.