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Cookie Compliance and Analytics Integration Platform

bravedigital.com

Information technology

Advertising & marketing

eCommerce

Challenges in Cookie Compliance and Data Management

Need to implement comprehensive cookie management system that ensures GDPR compliance, tracks user consent across multiple categories, and integrates with third-party analytics tools while maintaining website functionality and user experience.

About the Client

Digital agency specializing in software development and website optimization

Key Project Goals

Implement GDPR-compliant cookie consent management
Enable seamless integration with analytics platforms
Improve user experience through preference persistence
Ensure accurate session tracking across domains

Core System Requirements

Cookie category management (Necessary, Analytics, Advertising, etc.)
User consent tracking and preference storage
Third-party service integration (HubSpot, Google Analytics, LinkedIn)
Session management with cross-domain tracking
Compliance reporting dashboard

Technology Stack

JavaScript/TypeScript

React.js for frontend components

Node.js backend

Cookie management libraries (e.g., js-cookie)

Third-Party Integrations

HubSpot API
Google Analytics 4
LinkedIn Insight Tag
reCAPTCHA v3
Vimeo tracking API

System Requirements

GDPR and CCPA compliance
High-performance cookie handling (<100ms response time)
Secure data storage with encryption
Scalable architecture for high-traffic websites
Cross-browser compatibility (Chrome, Firefox, Safari, Edge)

Expected Business Impact

Enhanced regulatory compliance with automated cookie management, improved marketing analytics accuracy through integrated tracking systems, increased user trust via transparent consent controls, and reduced technical debt from legacy cookie implementations.