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Cloud Migration and DevOps Optimization for B2B CRM Platform
  1. case
  2. Cloud Migration and DevOps Optimization for B2B CRM Platform

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Cloud Migration and DevOps Optimization for B2B CRM Platform

artelogic.net
Information technology
Business services
eCommerce

Operational Challenges in Legacy Infrastructure

The existing on-premise infrastructure caused frequent downtime, performance bottlenecks during peak usage, and client dissatisfaction due to reliability issues. The platform required urgent modernization to support scalability and maintain business continuity.

About the Client

A B2B CRM platform serving manufacturers, wholesale distributors, and their customer representatives with critical business functions.

Key Project Goals

  • Eliminate downtime and latency issues through cloud migration
  • Implement scalable infrastructure to support growing user demand
  • Enhance client satisfaction through improved system reliability
  • Establish automated DevOps workflows for continuous updates

Core System Requirements

  • Cloud migration to Microsoft Azure
  • Auto-scaling infrastructure for demand fluctuations
  • CI/CD pipelines for rapid deployment
  • Real-time monitoring and alerting system
  • Data integrity and backup protocols

Technology Stack

Microsoft Azure
CI/CD tools (Azure DevOps)
Azure Monitoring Suite

System Integrations

  • Existing CRM databases
  • Third-party authentication systems
  • Data backup solutions

Non-Functional Requirements

  • High availability (99.9% uptime)
  • Dynamic scalability
  • Enterprise-grade security
  • Low-latency performance

Expected Business Outcomes

Successful implementation will eliminate downtime, reduce latency by 70%, and enable 200% user growth capacity. Automated DevOps processes will accelerate feature deployment by 50% while maintaining system stability, directly improving client retention and operational efficiency.

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