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Businesses struggle with manual social media management processes, requiring extensive training to adopt new platforms. Additionally, ensuring AI-generated responses align with user intent and maintain contextual accuracy poses significant technical challenges.
A Canadian digital marketing agency seeking to develop a SaaS platform for automating social media marketing with AI-driven features.
The platform will enable businesses to reduce manual social media management efforts by 70%, improve audience engagement through AI-optimized content, and drive data-informed marketing decisions. The integrated analytics and subscription model will create recurring revenue streams while enhancing brand visibility and market competitiveness through automated, intelligent social media strategies.