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User-Centric Drupal Platform for Environmental Education Resources
  1. case
  2. User-Centric Drupal Platform for Environmental Education Resources

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User-Centric Drupal Platform for Environmental Education Resources

oomphinc.com
Environmental Services
Non-profit
Education

Legacy Platform Limitations

NEEF's existing Drupal website lacked visual appeal, accessibility features, and modern functionality. It failed to effectively showcase educational resources, support SEO-driven audience growth, or track user engagement data for personalized experiences.

About the Client

A non-profit organization focused on connecting people to environmental education resources through digital and in-person learning experiences.

Digital Transformation Goals

  • Create a visually engaging, user-centric platform aligned with NEEF's mission
  • Implement accessible design compliant with WCAG standards
  • Develop topic-based browsing architecture for educational resources
  • Integrate event management tools for National Public Lands Day (NPLD)
  • Establish backend data tracking for user behavior analysis

Core System Capabilities

  • Dynamic content component library for 100+ landing pages
  • Topic-based navigation with resource aggregation
  • NPLD event hosting dashboard with automated listing/unlisting
  • Accessibility features (high contrast mode, diverse iconography)
  • User behavior tracking with Hotjar and Google Analytics integration

Technology Stack

Drupal 9+ with custom module development
React.js for interactive UI components
Cloudflare for security and performance
Google Analytics 4
Hotjar for UX analytics

Third-Party Systems

  • LinkedIn API for professional user tracking
  • YouTube Data API for embedded video analytics
  • Cloudflare Bot Management
  • Google Tag Manager for cookie compliance

System Quality Attributes

  • 99.9% uptime SLA with multi-region failover
  • Page load time under 2 seconds (Lighthouse score >90)
  • GDPR-compliant data handling
  • Cross-browser compatibility (Chrome, Firefox, Safari, Edge)

Expected Business Outcomes

Projected 40% increase in organic traffic through SEO-optimized content architecture, 25% higher user retention from personalized experiences, and 50% growth in NPLD event participation via streamlined management tools. The platform will enable NEEF to scale educational outreach while maintaining compliance with accessibility and privacy standards.

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