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Unified Media Distribution and Marketing Platform
  1. case
  2. Unified Media Distribution and Marketing Platform

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Unified Media Distribution and Marketing Platform

tatvasoft.com
Media

Challenges in Multi-Platform Film Distribution Management

The client struggled with inefficient management of dynamic film data across platforms (Netflix, iTunes, Google Play, etc.), manual price/availability updates, lack of centralized filtering/sorting capabilities, and difficulties in automating Facebook ad campaigns for localized content marketing. Manual processes led to errors and scalability issues.

About the Client

A self-reliant film distribution company focused on delivering value-oriented solutions to the film industry, specializing in digital content distribution across multiple platforms.

Key Project Goals

  • Streamline multi-platform film distribution processes
  • Centralize metadata management across territories
  • Automate pricing/availability updates via single template
  • Enable targeted Facebook ad campaigns for content marketing
  • Improve scalability for new content releases

Core System Capabilities

  • Multi-platform content search and reporting dashboard
  • Bulk metadata update functionality (price/availability/seasons)
  • Real-time filtering and sorting of content libraries
  • Automated Facebook ad campaign creation with localization
  • Exception detection and bulk-fix capabilities
  • Sales administration and billing management modules

Technology Stack Requirements

AngularJS
Microsoft SQL Server
AWS RDS/S3/CloudWatch
ElasticSearch
Facebook APIs

External System Integrations

  • iTunes Connect
  • Netflix API
  • Amazon Prime Video Direct
  • Google Play Console
  • Microsoft Store API

System Quality Attributes

  • High scalability for concurrent user access
  • Data security compliance (GDPR/CCPA)
  • 99.9% system uptime SLA
  • Real-time data synchronization across platforms
  • Role-based access control

Expected Business Outcomes

The platform will reduce operational overhead by 60% through automation, increase content distribution speed by 75%, enable dynamic pricing strategies across 15+ territories, and drive 30% higher revenue growth through targeted marketing campaigns while maintaining 100% data accuracy across integrated platforms.

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