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Redesign and Scalable Development of a Non-Profit Organization's Digital Presence
  1. case
  2. Redesign and Scalable Development of a Non-Profit Organization's Digital Presence

Redesign and Scalable Development of a Non-Profit Organization's Digital Presence

bilberrry.com
Non-profit

Identifying Challenges in Outdated Website Infrastructure and User Engagement

The organization’s existing website, built on a basic platform, has become unmanageable as it has scaled, making updates difficult and navigation cumbersome for users. The lack of a flexible content management system and dynamic functionalities hampers effective communication, resource sharing, and volunteer coordination. Continuous growth plans require a more robust, scalable, and user-friendly digital solution to support global engagement and content distribution.

About the Client

A mid-sized non-profit organization aiming to enhance its digital infrastructure to support global outreach, resource distribution, and volunteer engagement.

Goals for Enhancing Digital Infrastructure and User Experience

  • Transition the website to a more robust and scalable content management system to facilitate easier updates and management.
  • Improve site navigation, content organization, and wayfinding to enhance user experience and access to information.
  • Develop a dynamic and interactive location or network finder feature with search and filtering capabilities for volunteers and community members worldwide.
  • Implement secure, user-specific access control for private content, training materials, and organizational resources, enabling individual login and permission management.
  • Create a flexible, modular content template system enabling the organization to easily update, add, or modify content without heavy development overhead.
  • Set a foundation for continuous growth supporting increased content volume, user engagement, and organizational scaling.

Core Functional System Requirements for a Non-Profit Digital Overhaul

  • Migration of existing website content to a scalable CMS platform with custom development capabilities.
  • Redesign of website architecture to allow clear, prioritized navigation and wayfinding.
  • Integration of a location/community network finder with search, filter, and interactive map features.
  • Real-time update capability for location data via database management within the admin interface.
  • User registration and login system supporting individual access controls for private content repositories.
  • Development of reusable content templates for rapid page creation and content management.
  • Responsive design optimized for desktop, tablet, and mobile devices.

Technology Preferences for a Flexible and Scalable Website

Content management system: WordPress or equivalent open-source platform
Front-end development: Modern JavaScript frameworks or libraries for responsiveness and interactivity
Mapping and location services: Google Maps or similar APIs
Security: SSL, secure login protocols, and role-based access control
Modular templating systems for dynamic content generation

Essential External System Integrations for Enhanced Functionality

  • Google Maps API for location and network visualization
  • Database system to manage and dynamically update location and contact data
  • User authentication and permissions management system
  • Content sharing and document distribution tools for private content access

Performance, Security, and Scalability Benchmarks

  • Ability to handle increased content and user volume with minimal performance degradation
  • Responsive and mobile-first design for optimal usability across devices
  • Secure user authentication and private content access protocols
  • Content update processes that do not require system downtime or extensive technical expertise
  • System maintainability and extensibility for future feature additions

Projected Business Benefits and Organizational Outcomes

The new scalable website is expected to significantly improve organizational scalability, user engagement, and resource distribution efficiency. It aims to reduce content management complexity, enhance user experience with intuitive navigation and interactive features, and strengthen secure access to private content. Anticipated outcomes include more frequent updates, increased volunteer engagement, easier content sharing, and support for the organization’s global outreach expansion.

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