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Redesign and Development of Modern Fitout Company Website

createit.com

Construction

Real estate

Interior Design

Outdated Website and Need for Enhanced Online Presence

GoodRoom's current website is outdated, lacks modern design elements, and doesn't effectively communicate their capabilities to potential B2B clients. They need a website that reflects their innovative approach, enhances user experience, and improves SEO visibility to attract and engage qualified leads.

About the Client

GoodRoom is a B2B construction services company offering design and build solutions. They specialize in providing comprehensive services from cost estimation to project management and construction.

Project Goals

Develop a modern, visually appealing, and user-friendly website.
Improve user experience through intuitive navigation and optimized layout.
Implement a user-friendly CMS for easy content management.
Enhance SEO performance to increase organic traffic.
Provide a seamless platform for lead generation and client communication.

Core Website Functionality

Service Portfolio Display
Project Portfolio Showcase
Blog/News Section
Client Testimonials/Feedback Section
Live Chat Functionality
Social Media Integration
Site Search Functionality
Contact Form

Technology Stack

Responsive Design (for all devices)

Content Management System (CMS) - e.g., WordPress, Drupal

HTML5, CSS3, JavaScript

Potential for a CRM integration (e.g., Salesforce, HubSpot)

External System Integrations

Social Media APIs (LinkedIn, Instagram, etc.)
Live Chat Platform API (e.g., Intercom, Zendesk Chat)
Potentially a CRM for lead management

Non-Functional Requirements

Scalability to handle increasing traffic and content.
High website performance and fast loading times.
Robust security measures to protect user data.
Accessibility compliance (WCAG guidelines).

Expected Business Impact

A modern, user-friendly website will enhance GoodRoom's brand image, improve lead generation, and streamline client communication. Increased online visibility and a better user experience are expected to lead to higher conversion rates and ultimately drive business growth. The website will serve as a key marketing asset and a valuable tool for attracting and retaining clients.