Existing online sales platforms lack seamless integration with internal ERP systems, resulting in outdated product data, manual inventory updates, limited customer account functionalities, and inefficient order processing. This hampers sales growth, customer engagement, and operational efficiency for a leading industrial supplies provider.
A large-scale distributor specializing in Personal Protective Equipment (PPE) and industrial supplies, seeking to enhance online sales channels and streamline backend operations.
The new platform aims to increase online sales reach by 20-30%, reduce manual data entry errors in inventory and order processing, and improve customer satisfaction with real-time product availability and account management. The autonomous update mechanism is projected to streamline backend operations, enabling a broader overall sales impact facilitated by seamless ERP integration.