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Multilingual Corporate Website with HubSpot CRM Integration for Property Management Platform

effectivesoft.com

Real estate

Business services

Information technology

Current Website Limitations and Business Needs

ManageCasa requires a modern corporate website to replace outdated infrastructure, improve global brand visibility, and convert visitors into subscribers through enhanced functionality, faster performance, and seamless CRM integration while maintaining multilingual capabilities and mobile-first accessibility.

About the Client

Company behind a web platform facilitating DIY property owners and property managers

Strategic Business Goals

Increase customer acquisition through improved digital presence
Promote property management platform adoption
Establish brand authority in real estate technology
Enable data-driven marketing decisions
Facilitate two-way communication with prospects

Core System Capabilities

Four-language support with localized SEO optimization
HubSpot CRM integration for lead nurturing
Responsive design for mobile/tablet/desktop
SEO-optimized content management system
Automated blog migration with engagement tools
Real-time analytics dashboard

Technology Stack Requirements

WordPress CMS

PHP

Third-Party System Integrations

HubSpot CRM
Google Analytics

Operational Performance Standards

Sub-2 second page load times
99.9% uptime SLA
Cross-browser compatibility
Scalable cloud architecture
GDPR-compliant security framework

Expected Business Outcomes

The new website will drive 40% more qualified leads through improved SEO and localized content, reduce marketing automation setup time by 60% via HubSpot integration, and increase conversion rates by 25% through personalized user experiences while maintaining enterprise-grade security and performance standards.