The agency's existing web application was outdated, with an old-fashioned UI/UX, lacking responsiveness, resulting in decreased user registration and engagement. The database infrastructure was outdated and did not meet modern security standards, which compromised safety and scalability. The interface was difficult for both admins and users to navigate, hindering efficient management and discovery of models. Limited integration with social media platforms reduced ease of data updates and profile management, impacting user experience and operational efficiency.
A large international modeling and talent management agency seeking to improve its online platform to attract more users, streamline management, and support scalability.
The new platform is expected to significantly increase user registration and engagement, mirroring previous results with a substantial growth in registered users. It will provide a stable, secure, and scalable environment supporting expanded operations, leading to enhanced brand reputation, more efficient management processes, and increased client satisfaction. Faster search and profile management functionalities will enable users to find suitable models quickly, improving placement success rates and attracting new clients.