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Modernization and Expansion of Wine Commerce SaaS Platform
  1. case
  2. Modernization and Expansion of Wine Commerce SaaS Platform

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Modernization and Expansion of Wine Commerce SaaS Platform

designli.co
Food & Beverage
eCommerce
Information technology

Challenges in Scaling Legacy Wine Commerce Platform

Grappos faced technical debt from aging codebase, limited scalability during peak traffic periods, and outdated UX/UI that hindered customer acquisition. The platform required modernization to maintain market leadership while addressing evolving customer demands for enhanced wine discovery features.

About the Client

SaaS platform connecting wine consumers with retailers and distributors, serving major wine brands since 2008

Strategic Modernization Goals

  • Eliminate technical debt through architectural overhaul
  • Implement scalable infrastructure for high-traffic periods
  • Enhance user experience with modern design and wine discovery tools
  • Integrate advanced geolocation capabilities for retail mapping
  • Establish agile development framework for continuous improvement

Core System Requirements

  • Wine search marketplace with advanced filtering
  • Mobile-responsive web application
  • Real-time geocoded wine availability map
  • Customer service portal with order tracking
  • Multi-vendor inventory management dashboard

Technology Stack Requirements

Angular
NodeJS
Amazon Web Services (AWS)

Critical System Integrations

  • MapBox geocoding API
  • Payment gateway services
  • Inventory management systems

Operational Requirements

  • High-availability architecture for seasonal traffic spikes
  • Sub-second response times for search queries
  • Enterprise-grade data security and compliance
  • Modular codebase for future feature expansion

Expected Business Outcomes

Projected 40% reduction in system downtime during peak periods, 25% increase in retailer participation through enhanced discovery features, and 15% improvement in customer retention through modernized UX. The technical modernization will position Grappos to capture 15% additional market share in premium wine commerce within 18 months.

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