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Existing WordPress site unable to support diverse content types (podcasts, audiobooks, PDFs, ebooks), fragmented user experience across platforms, lack of effective paywall implementation, and inefficient monetization through third-party platforms like Teachable. Poor device compatibility and outdated UX/UI failing to meet medical professionals' expectations.
A surgical education platform creating premium content for medical professionals
Projected 300% increase in premium content revenue through improved monetization tools, 50% reduction in user churn from enhanced UX, 200% growth in organic traffic via SEO-optimized frontend, and 40% operational cost savings through self-service admin portal. Native mobile features expected to increase daily active users by 60%.