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Modern UI Overhaul and SEO Optimization for Agritourism Website

createit.com

Hospitality & leisure

Agriculture

Current Challenges

Outdated website design with poor user experience, low search engine visibility, lack of content marketing capabilities, and insufficient online presence to attract tourists

About the Client

Agritourism farm offering year-round cottages in a natural setting with tourism attractions

Project Goals

Implement modern UI/UX design aligned with tourism industry standards
Improve organic search visibility through technical SEO optimization
Develop content management capabilities for ongoing marketing
Enhance user journey for tourism service conversions
Integrate reputation management systems for improved trust signals

Core System Requirements

Responsive WordPress-based website with mobile optimization
Custom UI design preserving brand heritage elements
Integrated blog content management system
SEO-optimized site architecture with metadata controls
Google My Business reviews integration
Performance monitoring dashboard

Technology Stack

WordPress

PHP

MySQL

Google Search Console

Google Maps API

System Integrations

Google My Business
Google Analytics
Search Console
Third-party review platforms

Quality Attributes

Mobile-first design compliance
Page load speed under 3 seconds
WCAG 2.1 accessibility standards
SSL security implementation
Cross-browser compatibility

Expected Business Impact

Anticipated 10+ position improvement in search rankings for key tourism phrases, increased organic traffic by 40-60%, enhanced content marketing capabilities, and improved conversion rates through optimized user journey and trust elements