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Black Book's 14-year-old editorial system (Autobahn) used outdated Microsoft tools (Visual Basic 6.0, SQL Server) with on-premise limitations, causing scalability issues, inefficient workflows, excessive manual work, and lack of modern analytics capabilities. Editors were constrained by rigid frameworks rather than empowered by optimized tools.
Provider of vehicle pricing data and analytics for the automotive industry
The modernized platform enabled Black Book to manage all vehicle channels (Used Cars, New Cars, Collectible Cars, Trucks) across North America within 4 months. Cloud migration eliminated on-premise constraints, while Agile collaboration improved internal team capabilities. The system now supports faster data processing, reduced manual effort by 60%, and seamless scaling for future market expansions.