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Existing mobile ordering process suffered from high user abandonment rates due to complex navigation, slow performance, and inadequate support for indecisive customers. The platform required optimization to handle increasing order volumes while maintaining user satisfaction during high-stress ordering scenarios.
Leading food delivery service provider and member of Delivery Hero, operating in Hungary with a focus on mobile commerce innovation
Implementation of the enhanced mobile platform is projected to double mobile order volume year-over-year, improve conversion rates by 15%, and establish top 3 global performance metrics within Delivery Hero group. The solution will reduce average ordering time from selection to checkout by 50% while maintaining 4.5+ star ratings across app stores through continuous UX optimization.