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Mobile Application for Discovering and Redeeming Nearby Discounts with Location-Based Alerts and Barcode Integration
  1. case
  2. Mobile Application for Discovering and Redeeming Nearby Discounts with Location-Based Alerts and Barcode Integration

Mobile Application for Discovering and Redeeming Nearby Discounts with Location-Based Alerts and Barcode Integration

intersog.com
Retail
Mobile Apps

Identifying Challenges in Managing and Accessing Proximity Discounts

Consumers face difficulty tracking multiple discount offers across various stores and locations, leading to missed savings opportunities. Retailers and service providers struggle to effectively communicate timely discounts and promotional offers to nearby customers, resulting in decreased foot traffic and customer engagement.

About the Client

A mid-sized retail chain or service provider aiming to enhance customer savings and engagement through a dedicated discount discovery app.

Goals and Expected Impact of the Discount Discovery App

  • Enable users to view and track discount coupons available in their vicinity.
  • Provide real-time notifications about new discounts relevant to the user's current location.
  • Facilitate easy access to discount codes and promos for use at checkout.
  • Increase customer savings and store foot traffic through targeted, location-based notifications.
  • Achieve seamless cross-platform compatibility to reach a broad user base.
  • Project aims to replicate and improve upon proven features to maximize user engagement and savings.

Core Functionalities for a Location-Based Discount Application

  • Store and track discount coupons and promo codes.
  • Utilize geolocation services to identify user location and display nearby discounts.
  • Implement real-time push notifications for new or expiring offers in the vicinity.
  • Provide a scrollable menu categorizing different types of discounts and services.
  • Integrate barcode generator for quick scanning of discount IDs at checkout.

Technologies and Architectural Preferences

iOS (Swift)
Android (Java)
Cross-platform support for both iOS and Android

Essential External System Integrations

  • Google Maps or equivalent for geolocation accuracy
  • Notification Service Platform for push alerts
  • Barcode generator libraries for QR and barcode creation
  • Location data APIs for identifying nearby businesses and discounts

Key System Performance and Security Standards

  • App must be responsive and load within 2 seconds on standard devices.
  • Location accuracy within 10 meters for relevant discount display.
  • Scalability to support a user base of at least 100,000 active users.
  • Data security and user privacy compliance, including secure storage of discount codes and location data.
  • Reliable push notification delivery with a target success rate of 99%.

Projected Business Benefits and User Engagement Metrics

The implementation of this location-based discount app is expected to increase customer savings awareness, foster increased foot traffic to physical stores, and enhance customer loyalty. Anticipated outcomes include a 20% boost in discount code utilization, a significant uptick in nearby store visits, and improved customer satisfaction through timely promotional alerts.

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