The client operates separate native mobile applications for iOS and Android, resulting in resource-intensive maintenance, inconsistent user experiences, and elongated development cycles. Their internal teams require guidance and support to transition towards a single, unified cross-platform codebase to improve efficiency and scalability.
A rapidly growing online shopping platform serving millions of users with a popular mobile app facing maintenance and scaling challenges.
The migration aims to significantly reduce maintenance and development costs by consolidating codebases, streamline deployment cycles, and deliver a consistent user experience across platforms. Expected improvements include faster feature rollout, higher customer satisfaction, and an overall increase in app engagement and retention metrics.