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Lead Generation & Personalized Outreach Platform Enhancement
  1. case
  2. Lead Generation & Personalized Outreach Platform Enhancement

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Lead Generation & Personalized Outreach Platform Enhancement

makersden.io
Information technology

Inefficient Outbound Sales Process

Sales professionals face significant challenges in identifying and engaging with potential leads, crafting personalized messaging at scale, and managing communication effectively. This often leads to low conversion rates and wasted time.

About the Client

Telescope is an automated prospecting startup providing sales professionals with tools to identify relevant leads, create personalized email sequences, and manage messaging through their personal email accounts.

Enhance Lead Engagement and Sales Productivity

  • Increase sales team productivity by streamlining lead identification and outreach.
  • Improve lead engagement through personalized email sequences.
  • Enable efficient messaging management via personal email accounts.
  • Achieve key technical milestones for first customer onboarding.
  • Develop a scalable and maintainable frontend for future product iterations.

Core Platform Functionality

  • Lead identification and scoring
  • Personalized email sequence creation
  • Automated email sending and tracking
  • Messaging management within personal email
  • Reporting and analytics on outreach performance

Frontend Technology Stack

Typescript
ReactJS
ChakraUI
Apollo
GraphQL
NodeJS (Backend for Frontend)

API Integrations

  • GraphQL API for lead data
  • Email provider integration (e.g., Gmail, Outlook)

Performance and Scalability

  • High performance and responsiveness
  • Scalable architecture to support increasing user base and data volume
  • Secure handling of user data and email communication

Accelerated Customer Onboarding & Increased Revenue Potential

Successful completion of this project will enable Telescope to onboard its first customers on time, demonstrating product viability and paving the way for rapid growth. It will also improve sales team efficiency and ultimately contribute to increased revenue generation.

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