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Existing Reverse Vending Machines (RVMs) lacked real-time connectivity with the digital rewards platform, causing delayed reward allocation, inconsistent user profile updates, and reduced user engagement due to manual data synchronization processes.
A sustainability-focused platform that incentivizes recycling through digital rewards, operating across Africa with partnerships in retail and environmental technology sectors.
Real-time integration will increase user retention by 40% through instant reward gratification, expand RVM network capacity by 300%, and enable seamless retailer partnership scaling across Africa's growing sustainability market.